Thursday, September 29, 2011

The wallet and rubber band are dead.

I've recently developed a stem to stern branding package for a new, ingenious, patented minimal wallet. MiniMax will put an end to overstuffed wallets and cheesy rubber bands forever. From the name and tagline -- The minimal wallet with maximum capacity -- to the logo, web site, animated 3D video and sales materials, HOT Productions was there. Can Brookstone, Macy's and the rest be far behind?

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