When asked to re-imagine Ginsburg Bakery's corporate branding, we dragged the iconic
Philadelphia bakery kicking and screaming back to the early 20th century. SONDER &
developed graphics that captured the aura, warmth, quality and wholesomeness of the bakery's
1903 roots. The new branding will be applied to all aspects of the bakery's marketing,
efforts, from consumer/trade advertising through packaging and online presence.